How to Find Out Who’s Behind Top E-Commerce Brands (And Contact Them Directly)

If you’re selling services to e-commerce businesses, you’re wasting time guessing who the decision makers are. Here’s how to get straight to the people who can say "yes."

How to Find Out Who’s Behind Top E-Commerce Brands (And Contact Them Directly)

Roni Yrjölä

Apr 30, 2025

Lead Generation

3 min read

Let’s be honest—most outreach to e-commerce stores fails because you’re not talking to the right person.

You can have the best offer in the world. But if you’re pitching it to info@brand.com, you’re just another unread message in a crowded inbox.

The real money is in reaching the people who actually make decisions.
Founders, Heads of Marketing, E-commerce Managers, Growth Leads.
They’re the ones who can buy—or at least say:
"Yeah, let’s talk."

But how do you find them?
How do you contact them directly without wasting days scraping LinkedIn or guessing emails?

Here’s the process we use—and how you can shortcut it.

1. Start with the Right Brands

Not every e-commerce store is worth your time.
If you’re offering services like paid ads management, email marketing, CRO, or logistics, you want stores that:

✅ Are actively selling (not dormant Shopify sites)
✅ Show clear signs of growth
✅ Are big enough to afford your services

Where do you find them?

  • Top sellers on Shopify, WooCommerce, or Amazon
  • Brands running paid ads (check the Meta Ad Library or SimilarWeb)
  • Companies that recently got funding (Crunchbase, Dealroom)

Once you have a solid list, it’s time to figure out who’s running the show.

2. Identify the Decision Makers

This is where most people mess up.

They send cold emails to generic inboxes and wonder why no one replies.
Here’s a better way:

  • Jump on LinkedIn
  • Search the company
  • Look for these titles:
    👉 Founder / Co-Founder
    👉 CEO
    👉 Head of Growth
    👉 Head of Marketing
    👉 E-commerce Manager
    👉 CMO

Pro tip: Smaller brands = often founder-led.
Bigger brands = dedicated teams with managers handling specific areas.

3. Get Their Direct Contact Info

Now comes the tricky part—getting their real contact info.

You could:

  • Use tools like Hunter, Skrapp, or Apollo
  • Guess emails based on patterns (e.g. firstname@brand.com)

But if you want accurate, verified contacts (without spending hours), this is exactly why we built Ecomleads.

With Ecomleads, you get:
✅ Direct emails of e-commerce decision makers
✅ Verified phone numbers
✅ LinkedIn profiles
✅ Detailed info on the brand: revenue estimates, platforms used, team size, and more

No guessing. No scraping. Just ready-to-contact leads.

4. Reach Out the Right Way

Now that you’ve got the contact, don’t blow it.

Keep your outreach:
✅ Short
✅ Personalized
✅ Focused on their benefit

Example:

“Hey [First Name], noticed [Brand] is scaling fast—congrats!
I help e-commerce brands like yours [increase ROAS / grow email revenue / streamline logistics] by [your offer].
Would it make sense to chat for 10 minutes?”

The goal isn’t to pitch your entire service.
It’s to start a conversation.

5. Repeat and Scale

This system works.
But if you want to scale, you need:
✅ Quality leads
✅ Reliable data
✅ A repeatable process

That’s what Ecomleads is for.
No more wasting time. Just connect directly with decision makers behind growing e-commerce brands.

Final Thoughts

Finding the right people isn’t complicated, but it does take the right tools.

You can keep spending hours searching LinkedIn and guessing emails…
Or you can get verified leads and start booking real conversations that lead to sales.

Your call.

Find Your Dream Customer

Find buyers, close deals, and watch your business grow with Ecomleads.

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